“绿芯”与“大观”：设计将公园定位为整个东津区绿色“绿芯”，注重绿化和生态环境的建设，在东津区与襄阳城区之间提供绿色连接和休闲空间；同时定位公园为展示襄阳城市形象和文化内涵的“大观”，向市民和游客展现襄阳城的历史、现在和未来发展的综合性城市绿色公共空间。通过以上设计定位，襄阳市东津中央公园将成为一个集历史传承、现代融合、未来可持续发展的城市“绿芯”，不仅展现襄阳城丰富的历史和文化底蕴，也体现现代城市的活力与创新精神，为东津区和襄阳城市的发展增添独特的文化与生态价值。项目运营计划引入国家级IP品牌（比如中国国家地理），利用品牌影响力，将周边场馆与公园联动，利用丰富的空间体验、多功能的场地和多彩的生态林地为市民带去全新的城市生活体验。

“Green Core” and “Grand View”: Design positions the park as the “Green Core” of the entire Dongjin District, focusing on the construction of greening and ecological environment, and providing green connections and leisure space between Dongjin District and Xiangyang City; at the same time, the park is positioned as a “Grand View” to showcase the urban image and cultural connotation of Xiangyang, showing citizens and tourists a comprehensive urban green public space of the history, present and future development of Xiangyang City. Through the above design positioning, Xiangyang Dongjin Central Park will become a city “green core” that integrates historical heritage, modern integration, and future sustainable development. It not only shows the rich history and cultural heritage of Xiangyang City, but also reflects the vitality and innovative spirit of modern cities, adding unique cultural and ecological value to the development of Dongjin District and Xiangyang City. The project operations plan to introduce national IP brands (such as National Geographic China), leverage brand influence to connect with surrounding venues and parks, and use rich spatial experiences, multi-functional venues and colorful ecological woodlands to bring citizens a new urban life experience.